Yesterday, NBC’s Today Show ran a special from the Vatican. In the special, interviewer Matt Lauer discussed with a Vatican spokesperson on their new position in the Social Media world. Not only does the Vatican have several Facebook pages, but also is active on You Tube, Twitter, and has an interactive website they plan to roll out this month that will allow readers to interact with the Vatican.
Why am I telling you all of this? Because if an establishment as old as the Vatican realizes the importance of keeping with the times and immersing themselves into Social Media, you should too.
A recent discussion in our office, revolved around the same topic, and how Social Media is time consuming and can be very overwhelming. True, it can be overwhelming, but if you take baby steps and learn one avenue at a time, soon you’ll be a Social Media guru. I am hesitant to say that it can be time consuming, because yes you can use a good portion of your time on Social Media, but at the same time, perhaps there are other things you are doing that perhaps are not longer really helping your business.
I encourage you to take a look at our archives of the past few weeks with instructions on how to set up a Facebook and a Twitter Account, as well as having a presence on Zillow. Next week we will be covering You Tube and how having a You Tube Presence can not only increase traffic to your blog (if you have one) but also can give you an edge over other Realtors who may not be as technologically savvy. As the saying goes, ‘the times, they are a changing’, and we all need to move with the change or get left behind.